BPSS Cleared Marketing Manager - Bracknell (Berkshire) - 6 month contract
BPSS Cleared Marketing Manager required to join a multinational information technology company on a 6 month contract based in Bracknell, Berkshire.
The Role:
As part of your role, you will need to be able to cope with significant change, and have meetings with senior sales management and present/discuss marketing plans.
Responsibilities:
- Executing marketing strategies and internal/external organisations to drive awareness, consideration, purchase intent and purchase for company offerings.
- Developing and/or delivering integrated end-customer go-to-market (GTM) programs for one or more products, services and/or solutions e.g. Security solutions
- Building and executing demand generation and/or customer relationship campaigns.
- Measuring campaign and activity marketing metrics/ goals/benchmarks.
- Managing the execution of GTM marketing strategies and tactical plans
- Analysing closed-loop analysis to assess program results, determining indicated actions and driving continuous improvements to marketing efficiency and effectiveness.
- Managing customer-facing aspects of offering launch, refresh and end-of-life (EOL) programs
Mandatory Skills:
- Understanding of industry, offering categories, company offerings/strategies, marketing principles/practices/tactics/tools.
- Good knowledge demand generation activities.
- Demonstrated ability execute campaigns
- Strong project management skills; able to manage multiple high-visibility priorities in fast-paced environment.
- Good budget management skills;
- Excellent written/oral communications.
- Good analytical ability.
- Excellent interpersonal skills; ability to build, manage and influence senior sales
- Ability to interface effectively with all levels of management and functional disciplines, both within and outside the company.
- Good team player, excellent ability to collaborate (experience of virtual teams a bonus)
- Highly motivated, able to deal with on-going change
Education and Experience Required:
- BA or BS in Marketing, Business, Psychology or related field
- 2+ years marketing experience.
- Team work experience essential
- Prior experience in working with sales (field and telesales) and senior sales management.
- Security software experience an advantage
If this role is of interest to you please submit your CV in the first instance.
